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Portable Exhibition Displays: A Buyer’s Guide

Because of the inexpensive cost of shipping and drayage, portable exhibition displays are popular, but choosing the perfect exhibit for your firm can be a difficult task. There are hundreds of various models to choose from on the internet, and which one you choose will be determined by your marketing budget and the accessories you require. The purpose of any trade show display, regardless of the form, is to make a big impression with your exhibit space, leave a lasting impression on visitors, and deliver a good return on investment.


There are numerous styles of portable exhibition displays, and the following is a selection of the most popular:

  • Tabletop Displays

Tabletop displays are among the famous portable exhibition displays.Small, local trade shows frequently use tabletop displays. Locally exhibiting companies tend to focus their marketing efforts on compact display systems with a large graphic surface. Tabletop displays are frequently complemented by table covers emblazoned with a company emblem, which aids in company identification. This display format is ideal for college recruitment, conference presentations, and convention booth displays

  • Modular Stands

With the same hardware, modular stands can be used in numerous exhibit areas. Modular stands eliminate the need to acquire different displays depending on the size of the booth you need to show in; they allow you to rapidly swap out your hardware and use your booth in a variety of settings. Modular stands are the way to go if you know your organisation will need to exhibit in several locations.

  • Walls with Banner booth

Banner booth stand walls are a cost-effective solution to exhibit. These basic systems are small and light, with a huge graphic space. When not in use, the graphic retracts into the base, keeping it safe during transportation and delivery. The banner booth stand wall shown can be fully set up in just a minute, making it one of the most user-friendly displays available. Because of its low cost and portability, this type of display is a wonderful choice for beginners who are exhibiting at trade exhibitions for the first time. The banner booth stands can serve a dual purpose by being utilised in lobbies or atriums between events or at special events.

  • Fabric Displays 

Waveline and Waveline Media, for example, utilise cutting-edge printing technology in their trade show exhibitions. Your graphic is printed to a durable fabric that you can launder in the washing machine using a process called dye sublimation, making this form of display endure longer than many alternatives. For a smooth and wrinkle-free look, the printed fabric is tensioned by snugly fitting over an aluminium frame.

  • Exhibits with a Backlight

A backlit trade show display design is sure to draw attention to your booth. Illuminated exhibits use a thin-profile LED system to keep shipping and utility costs low while increasing the effect of your system. A wide range of accessories are available for backlit systems. 

Now that you’ve seen some of the most frequent portable trade show displays, it’s time to learn more about them. You can make an informed decision regarding which display is best for your business’s needs.

Purchasing a Trade Show Display

Investing in a trade show display design might be a significant move for a company, but it can pay off handsomely.

If your firm is already participating in trade shows on a shoestring budget and you’ve decided it’s time to step it up, there are a few things to keep in mind when acquiring a trade show exhibition:

  1. Check to see if your portable exhibition displays are appropriate for the event you’ll be attending. Trade fairs have stringent laws and policies, and many exhibitors come only to discover that the show organisers have prohibited their sort of trade show exhibition display.
  2. Spend the extra money to have your exhibit professionally developed if you don’t have a design staff in-house. In a crowded trade show booth, amateur design will come across as unprofessional.Choose a display that reflects the personality of your firm. For example, Choose a multi-media display with tv/monitor mounts if your company is a videographer.
  3. Make sure you have enough money set aside for accessories. Literature racks and product shelves are essential components of any display system, so keep them in mind when placing your trade fair exhibit order. Also, always spend the extra money on a shipping case, which can double as display storage.
  4. Set aside funds to replace your display graphics at least every other year, if not every year. The marketing messages of your firm may change over time, and you want to keep on topic. Also, if you’re a frequent trade show exhibitor, the visuals on your display may begin to fade with time.

You’re better prepared for your next purchase now that you’ve learned about some of the possibilities and tactics for choosing fantastic portable exhibition displays.

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SOL Gmbh is a large format exhibition stand design and build agency. We are experts in custom built exhibition stands, portable displays for promotions and activations as well as modular display stands for conventions and conferences. From building complex trade shows stands to customising small display kits, we can serve you anywhere in Europe.

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