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Why is it so Important to Have The Right Exhibition, Logistics and Stall Design Company?

The importance of a strong exhibition stand cannot be overstated, whether you are a seasoned exhibitor or a first-time exhibitor. At the exhibition, your trade show display represents your brand. It’s a powerful marketing tool and a great way to get in front of potential customers for a face-to-face meeting.

Every brand and business must invest money to sell their products through advertising in this competitive period. Participating in trade shows is one approach to communicate with potential consumers as well as potential business prospects. Having an exhibition stall at a trade fair in Europe has become a wonderful marketing strategy over the years. This is true for the majority of businesses around the world. Several new industries have begun to use this marketing channel to advertise their brand, products, and services. The stall design company, on the other hand, is crucial.

Participating in an expo opens up new and lucrative business opportunities as potential customers become aware of your presence. In order to do so, you’ll need to set up an exhibition stand with the help of a stall design company that will represent your business during the eveWe are an exhibition stall design company in Europe that can assist you in getting the proper exhibition stand design for your stand at a reasonable price.  We also provide exposition stand rental services based on the client’s budget and needs. So, before you go out and buy an exhibition stand, think about how important a good stall design company is.

There are numerous reasons why choosing a reputable exhibition stand design and construction company makes good financial sense. Let’s take a look at five of them.

1. Keep your money safe

Trade shows are costly. An exhibition stand is a large expenditure, from the rent for the stall space to the cost of the exhibition stand design and fabrication; cost of marketing collateral, giveaways, etc.; travel expenses for the team; and other allied charges. A qualified exhibition stall designer will provide innovative display design services as well as timely implementation, ensuring that your stand meets your show objectives.

2. Establish your brand

A skilled show stall designer is also familiar with branding and brand development. A professional exhibition stall design firm will take the time to learn about your exhibition goals, understand your brand and values, and create a stall that is not only attractive but also serves as a canvas for your brand image. Although customised stall designs, creative panels, and trendy features may be employed, the corporate identity, brand storey, and tone of voice will be carefully interwoven to enhance brand image.

3.  Exhibition Stand Design and Exhibition Stall Design Company – An Important Aspect of Your Display 

With so many competitors promoting at the same fairground, you’ll need an X-Factor to stand out at the trade show. An expo guest spends 3-4 seconds on a booth, which is extremely little time to capture their interest. You must market your business and encourage people to come to your booth. In this case, the design of your exhibition stand is critical in attracting customers to your business which is taken care of by the stall design company. It distinguishes you from the throngs of other exhibitors. There are many alternative exhibition stand ideas; nonetheless, it is critical to create a unique and appealing design that effectively conveys your business message.

Your potential clients are more inclined to buy what you have to offer once they have decoded the main message. These are the components that make a great design.

4. Stall Design with Graphics 

One of the most important exhibition stand ideas is to have captivating exhibition graphics that effectively display your business. You should employ graphics screens, videos, and good material that is in line with your graphics to catch the attention of potential clients.

5. Theme of the Stall Design 

In order to create a distinctive exhibition stand design for the event, you must have a theme for your exhibition stand that will draw visitors in indirectly. To draw them in, consider using objects, games, and quizzes. When they arrive at your booth, you can begin directing them to your products and services.

6. Lights and Sound

This is sometimes forgotten, but proper lighting and background music can help you create a relaxing atmosphere in your booth. Lighting may help to emphasise items and services if they are presented in the appropriate way. The stall design might be incredibly effective if you use these aspects in your display.

7. Use of Interactive Technology 

 Using interactive technology to display your talent is a new and wonderful approach to do so. We are exhibition stand builders in Europe who can assist you in creating interactive presentations for your exhibition stands in order to showcase your portfolio while also engaging your audience.

8. Managing Exhibition Logistics 

In addition to exceptional design, the logistics of planning, building, and moving your exhibition stand to the exhibition site are also critical. Exhibition logistics ensures that exhibitors’ exhibition stand designs are delivered on schedule and in perfect shape to the specified site. You won’t have to worry about logistics because stand designers in Europe will take care of it as well.

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About Us

SOL Gmbh is a large format exhibition stand design and build agency. We are experts in custom built exhibition stands, portable displays for promotions and activations as well as modular display stands for conventions and conferences. From building complex expo stands to customising small display kits, we can serve you anywhere in Europe.

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SOL GmbH
Cell: +49 152 36967869

Address:
38 Spangerstraße, Düsseldorf,
Nordrhein-Westfalen
40599, Germany.

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