Questions to ask expo stand builders in France before hiring

Questions to ask expo stand builders in France before hiring


When it comes to participating in expos and exhibitions, having an impressive and eye-catching expo stand can make all the difference in attracting potential customers and standing out from the competition. However, designing and building an expo stand requires careful planning, attention to detail, and expertise. 

This is where expo stand builders come in. Expo stand builders in France are experts who specialize in creating captivating and functional exhibition stands tailored to your specific needs. Before hiring an expo stand builder for your next event, it’s essential to ask them the right questions to ensure they fit your requirements. 

In this article, we will explore some crucial questions to ask expo stand builders in France to help you make an informed decision.

1. What is your experience in building expo stands?

By asking this question, you can gauge the builder’s expertise level and ability to handle complex projects. Look for builders who have been in the industry for many years and have a proven track record of successful projects. Here are a few points to consider when discussing their experience:

  • Number of years in the industry: Inquire about the years the builder has been in the industry. A longer track record indicates their established presence and accumulated knowledge in expo stand construction.
  • Range of projects: Ask about the projects they have worked on. Are they experienced in building stands for various industries and event types? Look for builders with diverse portfolios, demonstrating their versatility and adaptability.
  • Size and complexity of stands: Assess if the builder has experience constructing stands of varying sizes and complexities. Whether you need a small booth or a large custom-built stand, their experience handling similar projects is crucial to ensure a successful outcome.

By considering these points, you can assess the builder’s experience and determine if they have the necessary expertise to create an exceptional expo stand for your event.

2. Can you provide examples or a portfolio of expo stands you have built in the past?

A reputable expo stand builder should be able to provide you with a portfolio of their previous work, showcasing their expertise and design capabilities. Looking at their portfolio is like taking a visual journey through their past projects. It allows you to see their work’s quality, design aesthetic, and attention to detail.

When reviewing their portfolio, pay close attention to the variety of stands they have built. Look for examples that demonstrate their versatility and ability to cater to different industries and event types. It will give you an idea of their adaptability and creativity.

Look for stands that are visually appealing, well-organized, and visually communicate the brand message effectively. Assess the quality of the materials used and the overall craftsmanship. Additionally, ask the expo stand builder about any specific challenges or unique features they encountered in their previous projects. 

It will give you insights into their problem-solving skills and their ability to handle complex requirements. Overall, a comprehensive portfolio will give you confidence in the expo stand builder’s ability to bring your vision to life and create a stand that exceeds your expectations.

3. What types of events and industries have you worked with?

Understanding the builder’s experience with different types of events and industries is crucial to ensure they can cater to your specific needs. 

By asking this question, you can determine if the builder has experience in your industry and if they understand the dynamics of the events you participate in. For example, if you are in the technology industry, you may want a builder who has previously worked with similar companies. 

They will have a better understanding of the specific needs and expectations of your target audience. Additionally, inquire about the types of events they have worked on, such as expos, conferences, or product launches, to ensure they have the necessary experience to handle your specific event.

4. Are you familiar with the specific requirements and regulations of the expo venue where our event will take place?

Each expo venue may have its own requirements and regulations to be followed when constructing and installing expo stands. Hiring expo stand builders in France familiar with these specific requirements is essential to ensure compliance and avoid any last-minute surprises. 

Ask the builder if they have worked in the venue where your event will take place or if they have experience dealing with similar venue regulations. It will give you peace of mind knowing that the builder understands the logistical constraints and can navigate any challenges that may arise. 

A builder who is familiar with the venue requirements will be able to design and construct a stand that meets all the necessary specifications, ensuring a smooth installation process.

5. Do you manage the complete process from design to installation and removal?

The process of building an expo stand involves various stages, including design, construction, installation, and removal. It is important to clarify with the expo stand builder if they offer comprehensive services that cover the entire process. 

By asking this question, you can determine if the builder will handle all aspects of the project, saving you time and effort. An expo stand builder who manages the complete process will work closely with you from the initial concept stage to the final installation and removal of the stand after the event. 

It ensures a seamless and coordinated approach, as the builder will have a thorough understanding of the design intent and can ensure that the stand is constructed and installed according to your specifications. It also allows for better communication and coordination throughout the project, minimizing the risk of miscommunication or delays.

6. How flexible are you in adapting to our specific branding and requirements?

Every brand has its unique identity and specific branding guidelines that need to be reflected in the expo stand design. It is important to ensure that the expo stand builder you hire is flexible and adaptable to your specific branding and requirements. 

By asking this question, you can assess the builder’s ability to understand and incorporate your brand identity into the stand design. A good expo stand builder will take the time to understand your brand values, target audience, and overall marketing objectives to create a stand that aligns with your brand image. 

They should be open to feedback and willing to make adjustments to the design to meet your specific requirements. A flexible and adaptable builder will work collaboratively with you to create a stand that captures attention and effectively communicates your brand message.

7. What materials do you typically use for expo stand construction? Are they durable and visually appealing?

The materials used in expo stand construction plays a crucial role in the overall quality, durability, and visual appeal of the stand. It is essential to inquire about the materials the builder typically uses and whether they meet your expectations regarding durability and aesthetics. 

A reputable expo stand builder will use high-quality materials that are both sturdy and visually appealing. They should be able to provide you with information about the materials they use, such as aluminum frames, modular panels, and various finishes. 

Look for lightweight yet durable materials, allowing for easy transportation and installation while ensuring the stand can withstand the rigors of the event. Additionally, inquire about the availability of customizable options, as this will allow you to tailor the stand to your specific design preferences and branding requirements.

8. Can you assist with additional services such as graphics, audiovisual equipment, lighting, or furniture?

Creating an engaging and immersive expo stand often requires more than just the physical structure. Graphics, audiovisual equipment, lighting, and furniture are essential elements that can enhance the overall impact of the stand. It is beneficial to ask the expo stand builder if they provide additional services in these areas. 

A builder who can assist with graphics can help create impactful visuals that effectively convey your key messages. Similarly, an expo stand builder who can provide audiovisual equipment and lighting solutions can help create a dynamic and captivating environment within the stand. 

Additionally, inquire about the availability of furniture options that align with your branding and comfort requirements. Having a builder who can coordinate and provide these additional services will save you time and effort in sourcing multiple suppliers, ensuring a cohesive and well-integrated expo stand.

9. Can you provide a detailed timeline from the initial concept to the final completion of the expo stand?

Timelines are crucial when it comes to expo stand construction, as events often have strict deadlines that need to be met. By asking the builder for a detailed timeline, you can assess their ability to manage the project efficiently and ensure everything is completed on time. 

A reliable expo stand builder will provide you with a clear and comprehensive timeline that outlines the various stages of the project, from the initial concept development to the final completion of the expo stand. This timeline should include key milestones, such as design approvals, material procurement, construction, installation, and any necessary revisions or adjustments. 

Discussing and agreeing upon the timeline with the builder is essential to ensure that it aligns with your event schedule and allows for adequate time for any unforeseen circumstances or modifications. A builder who can provide a detailed timeline demonstrates their organizational skills and commitment to meeting deadlines, giving you confidence in their ability to deliver the expo stand on time.

10. Can you explain how you maintain quality control and attention to detail in your work?

Quality control and attention to detail are essential factors in ensuring the successful construction of an expo stand. It is crucial to ask the expo stand builders in France about their processes and measures for maintaining high standards of quality throughout the project. 

A reputable expo stand builder will have stringent quality control procedures in place to ensure that every aspect of the stand, from the construction to the finishing touches, meets the desired level of excellence. 

They should have a team of skilled craftsmen and technicians who pay attention to minor details, ensuring that the stand is structurally sound, visually appealing, and aligns with your specifications. Additionally, inquire about any certifications or accreditations the builder may have, as this can further validate their commitment to quality and professionalism.

11. Which type of engagement would be most effective for the exhibition?

By asking the expo stand builder about the most effective type of engagement, you can gain insights into their understanding of experiential marketing and their ability to create interactive and engaging experiences within the stand. 

They should be able to provide recommendations based on their experience and knowledge of industry trends. For example, they may suggest incorporating interactive displays, product demonstrations, or virtual reality experiences to attract and engage attendees. 

The type of engagement that would be most effective for your exhibition will depend on various factors, including your goals, target audience, and the nature of the event. Collaborate with the builder to explore different engagement options and find the approach that aligns with your objectives and captures the attention of your target audience.

12. What is the most commonly preferred type of exhibition stand?

Several types of exhibition stands are available, each with its advantages and suitability for different event formats and goals. By asking the expo stand builder about the most commonly preferred type of exhibition stand, you can gain insights into industry trends and popular choices. 

The builder should be able to provide you with information on various types of stands, such as modular, custom-built, double-decker, or interactive stands. They can explain the pros and cons of each type and help you determine which option would be most suitable for your specific requirements. 

Consider factors such as cost, flexibility, reusability, and visual impact when making your decision. The expertise and knowledge of expo stand builders in France in this area will help you make an informed choice that maximizes your presence at the exhibition.

13. What should be the ideal budget for my exhibition stand?

Determining the ideal budget for your exhibition stand is crucial to ensure that you allocate sufficient resources for its construction without overspending. By discussing the budget with the expo stand builder, you can gain insights into the cost considerations involved in the construction process. 

The builder should be able to provide you with a range of options and pricing structures based on your requirements and design preferences. Remember that the budget should cover the construction and installation of the stand and include additional services, such as graphics, audiovisual equipment, lighting, and furniture. 

It is vital to have a transparent and open discussion about the budget with the builder to ensure no surprises or hidden costs along the way. They should be able to provide you with a detailed breakdown of the costs involved and work within your budget constraints to deliver a stand that meets your expectations.

14. What kind of outcomes can I expect from my exhibition stand?

The outcomes you can expect from your exhibition stand will depend on various factors, including your goals, target audience, and the effectiveness of your overall marketing strategy. By asking the expo stand builder about the potential outcomes, you can gain insights into their understanding of the exhibition landscape and their ability to create stands that drive results. 

The builder should be able to provide you with examples or case studies of past projects that have yielded positive outcomes for their clients. These outcomes can include increased brand awareness, lead generation, customer engagement, and, ultimately, a return on investment. 

Collaborate with the builder to align your objectives with the design and functionality of the stand, ensuring that it effectively communicates your key messages and captivates your target audience. Remember, the expo stand is just one element of your overall exhibition strategy, and its success will also depend on other factors such as marketing efforts, booth location, and staff engagement.

15. Can you demonstrate that my stand is genuinely reusable?

In today’s environmentally conscious world, reusability and sustainability are important considerations when it comes to expo stand construction. By asking the expo stand builder about the reusability of the stand, you can gauge their commitment to eco-friendly practices and reducing waste. 

A reputable builder will prioritize sustainability and offer solutions that allow for the reuse of stand components for future events. They may use modular systems or adaptable designs that can be easily reconfigured or repurposed to fit different booth sizes or layouts. 

Additionally, inquire about the materials’ durability and ability to withstand multiple installations and dismantling processes. Choosing a builder who focuses on reusability reduces environmental impact. It provides long-term cost savings, as you can utilize the stand for various events without the need for significant reinvestment.


When hiring expo stand builders in France, asking the right questions is essential to ensure they can meet your specific requirements and deliver a stand that effectively represents your brand. Effective collboration with SOL GmbH is crucial to creating a successful expo stand that stands out from the competition and achieves your desired outcomes.

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About Us

SOL Gmbh is a large format exhibition stand design and build agency. We are experts in custom built exhibition stands, portable displays for promotions and activations as well as modular display stands for conventions and conferences. From building complex expo stands to customising small display kits, we can serve you anywhere in Europe.

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Cell: +49 152 36967869

Hanauer Landstraße 291B, Frankfurt am Main 60314, Germany.

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