Blogues

2024 is here and CPHI Worldwide has once again returned to Milan. It’s the second time in three years that the show is being held in Milan, Italy. This in itself acknowledges the city’s prominence as the premier pharma manufacturing centre in the region. For long, Milan has been a major Italian Pharmaceutical base that’s...

Munich, the third biggest city in Germany, is a unique world in itself. It offers the finest of traditional cultural heritage and influences. Combining them with the best of modern Business & Finance, and Science & Technology, it presents a vibrant confluence of the best traditional and modern. Then, there are several huge brewery firms...

Many a time, exhibitors are confronted with a persistent common query – ‘Of what purpose would it serve to participate in Exhibitions. What makes it better than Cold Calling’? The answer is simply put there can be no comparison between the two. Cold calling can at best supplement as a part of a marketing strategy...