Show Booth Design
Stall Booth Design | Exhibition Show Booth Design | Best Show Booth Design
As a one of best trade show booth design companies in Europe, we have a client-centric approach for the exhibit stands and aim to deliver it with 100% customer satisfaction.
Best Show Booth Design
Being one of the top trade show booth design companies in Spain, we create a variety of exhibition stalls including customized stands, modular displays and portable exhibits.
How to Choose a Visitor-Attractive Show Booth Design and Layout
The show booth design is where your success in trade show marketing begins. Your budget, too, has a limit. According to Exhibitor Magazine, the trade show booth space is (by far) the greatest portion of your trade show expenditure, accounting for 35 percent, while the show booth design and construction, including graphics, account for another 17 percent.
However, getting the most out of your trade show booth investment is more difficult than it appears. Continue reading to understand the ins and outs of creating a fantastic trade show booth design, selecting a plan, and securing the finest floor location.
Custom Exhibition Stands Designs
Trade Show Booth Design: Goals, Colors, Layout, and Flooring
1. Identifying and Defining Your Goals
Your exhibit at a trade show is a marketing tool. And before you choose—or design—any tool, you should have a clear idea of what you want it to accomplish. Is it your major goal to raise brand awareness? Are you able to close sales? Or do you want to produce leads?
You’ll be able to make more informed decisions about what elements should be included in your booth if you answer these questions ahead of time. If closing sales is your primary goal, for example, you’ll probably want a discrete, secluded location in your booth for more intimate interactions.
REASONS WHY WE LEAD
We provide you with quite 150 fair rental booth designs to settle on from including modular and customized, add-on feature integrated and fully customized booth designs.
We help you convert the virtual image of your own booth design into reality for your exposition with our team of over 50 skilled professionals.
Reusable and Affordable
Our booth displays are reusable and affordable. you'll use an equivalent rental booth across the various trade shows.
Get meaningful and attractive brand graphics to feature value to your fair booth rentals.
We build your booth displays at a production unit using leading-edge technology.
Digital is everything today, we assist you to build meaningful brand experience using technologies.
Our on-ground experts provide you with complete support for the installation, monitoring, and dismantling of your booth rentals.
Quality Execution Assured
Ideally, your marketing team would like to steer beyond any performance risk before the trade show. What quite quality assurance do you have to anticipate? At exposol.de, we adopt a dual-stage demonstration policy. We do mockup of your display booth rentals ﬁrst thenthe booth structure goes on site after thorough quality inspection for ﬁnal execution.
Right Value for Money
Out transparency policy and our principals is to have ﬁxed price for all, and also a constant practice to have complete control overhead assures you of having right value for your money, due to high volume of business we can offer better brice to each of our client.
2. Carefully select your colours
According to one study, “62 percent To 90 percent of the assessment is based on colours alone” when interacting with people or items. This emphasises the need of carefully considering the colours you choose in your trade show booth design, both to differentiate your brand from competitors and to affect the moods of your prospects.
Of course, you’ll want to stick to your brand’s colours, but keep in mind how different hues may or may not draw people to your booth.
Eco-Friendly Modular Exhibition Stand Designs
3. Invest in a high-quality printer for your trade show booth design
A layout for a Centerpiece trade fair booth. Prospects will determine whether or not to visit your booth based on the colour quality, texture, materials, and design of your graphics. Use a trusted partner to produce trade show graphics that reflect your company’s best qualities, from backlit graphics and displays to specialty event signage.
Also, don’t make the typical error of overlooking the value of the flooring in your show booth design. Due to the drab nature of the trade show floor, you have the option to make your show booth design stand out in a subtle way. You can also use unique floor graphics to offer your visitors a sense of location when they visit your booth.
Portable Displays & Promotion Kits
Booked an exhibition space at an upcoming show but are unsure how much the build will cost? Send us your ﬂoorplan, basic requirements and timeline at hand and we can prepare a ballpark estimate for you.
Free Stand Design
Are you exhibiting in a new country for the ﬁrst time? Do you need a design that is locally relevant on a global platform? We can submit a design which communicates your key message to your target audiences.
Request A Call Back
Have a strategy in mind and want to sound it off? Exploring new geography and want to test the market via an exhibition? Just want to discuss the viability of an experiential marketing idea? Our experts can be of help to you.
4. Choosing a Trade Show Booth Design
The way visitors move around and interact with your salespeople, products, and other display items is heavily influenced by the arrangement of your booth. As a result, deciding on a layout should be highly influenced by your goals.
Six of the most frequent booth layouts, are:
- Axis: A huge, central structure houses products, graphics, and salespeople.
- Open layout with direct access to a centrepiece that acts as the single point of concentration.
- Fortress: A walled-off “immersive environment” where special products and private meeting areas are showcased.
- Theater: Excellent for presentations, such as demos. Additional design components may be used to surround this pattern.
- An “arbitrary arrangement of shapes, activities, and elements” is referred to as a conglomeration.
- Plaza: An open area surrounded by architectural elements and structures.
5. Choosing an Exhibit Location
The classic real estate adage about the significance of location holds true for trade show marketing as well. Even the most well-designed, meticulously laid-out trade show booth will fall short if it’s difficult to find or if its images are hidden by other exhibits.
If at all feasible, visit the venue before deciding on a location for your display so you can see the area in person. Pay attention to accessibility and lighting to envision the advantages and disadvantages of various floor positions. Anyone organising the trade fair should have a map with the names of other merchants and their locations, which you should look at.
6. Make it participatory
Using passive activities to attract visitors, such as watching a video screen, will not be as beneficial as incorporating interactive components. Attendees enjoy participating in trade show activities because they have a chance to win a gift. Getting consumers to stay longer at your booth means more time for your representatives to interact with potential customers. To persuade people to interact with your content, use touch screen technology, have giveaways, or show product demos that they can participate in.
7. Keep key messaging large, brief, and at waist level
Place all of your critical statements higher than 3 to 4 feet to ensure that they are easily seen. To enhance your brand, place your company logo in numerous parts of the exhibit. Keep your message short and limited to a few powerful headlines printed in a wide, readable typeface that can be read from a distance.