Once your firm has opted to use trade shows and exhibits to promote products and services and attract new business, you must choose the first show to exhibit at, and the amount of money available from the marketing budget.
It’s that you’re hesitant to use exhibitions at all and only want to ‘dip your toe in the water’ and try them out. In this situation, you may decide to employ the prefabricated stand option described below.
These are ready-made Messestands provided by the organisers, and this choice will demand very little capital input because all you will need to do is purchase posters and graphics for the stand’s walls.
If you plan on doing a lot of displaying, a modular stand design might be the way to go because it allows you to adjust to any size area you have at an expo.
If portability and flexibility are top priorities for you, the excellent selection of pop-up, portable design stands and banner stands will be your best bet for a Messestand that looks great for a low cost.
Pop- up exhibition displays are one of the best Portable design stands. Pop-up exhibition displays, or stands as they are known in Europe, can be set up in a variety of ways to fit the available space. This is a Nomadic example. Depending on the exposition you are attending, graphics can be altered to update the stand or to demonstrate a different part of your company’s product or service.
- Banner Stands
Banner stands can be used as a backdrop for presentations or as a complete stand at a smaller exhibition. There are various types to choose from. There are now quick-screen banner stands in addition to rigid pole banner stands, tension pole banner stands, and retractable banner stands.
Roller banner stands are both adaptable and affordable, and they allow you to change the graphics cartridge without having to buy a new stand foundation. Roller banners with weighted bases are available for outdoor use and are designed to resist being blown over by the wind.
Modular Stand Design Booths
Modular stand design booths or stands are a good middle ground between a pop-up messestand and custom modular exhibition stands for your firm. This system includes a modular set of components that may be reassembled in a variety of configurations depending on the size of the area available and the needs of a certain event.
Modular messestand, in my opinion, have advantages over a trade show booth design that has been created specifically for your firm because these can be inflexible and impossible to change unless you receive the same space at each exhibition you attend. Modular Messestand Design, on the other hand, allows you to add or remove elements as needed.
If you want to make a bigger effect on your stand but only have a limited amount of space, try using X banner stands or teardrop banners, which give eye-catching graphics for a low cost, allowing you to draw more visitors to your booth by visually presenting a show offer or new product.
Portable Design Stands Sharing: A Cost-Effective Trade Show Option
Share the Costs, Share the Stand
If you’re a member of an association, a supplier to a specific group, or one of several enterprises within a group, a shared exhibition booth can be worth considering. There are several advantages to doing so:
- You’ll be able to afford a larger, more impactful booth.
- The visitor will find a more fascinating proposition if different elements of the same theme are explored.
- If it is of interest to the visitor, you can assist each other and introduce visitors to stand colleagues from another company.
- There is a scale economy.
- By charging the companies who share the stand with you and on-costing the price, you can lower your own expenditures at the show if you coordinate and organise the stand.
- If you’re new to the business, sharing a booth with a more experienced company could be beneficial.
When booking portable design stands for a trade show, there are a few things to keep in mind
As soon as you’ve reserved your booth space, mark the dates in your calendar and pencil in the various payment deadlines. A typical exhibition will demand a small deposit immediately, followed by two or three stage payments, the last of which will be made approximately three months before the exhibition date.
If you need to stay overnight at an event, make your hotel reservations early because the options will become more limited and more expensive as the show date approaches.
Portable Design Stands have proved to be beneficial. They are long-lasting, effective, simple to use, transport, and re-usable, proving to be excellent value for money. The utilisation of Portable Design Stands will make your company stand out by using attractive creative that is tailored to your target market.