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Critical Event Planning Mistakes to Avoid

Critical Event Planning Mistakes To Avoid

Being an event manager, the client expects you to take charge of all the things while you are working on it. But in reality, it’s just not possible to make everything happen as planned in the real world. Certain the way things pan out is not in your hands. But you can at least try to be aware of all the mistakes that every event manager should avoid.

  • Communication Problems

Communication binds all of us in a string and can help you make your event planning better than ever. But most inexperienced event managers do this mistake and it’s one thing that you should avoid. You must communicate effectively with both your internal event team and your stall design company.

  • Shortage of Transportation

It’s important to take note of whether all the transportation requirements are met or not. Make sure to double-check all the things. Also, have a plan B with you, in case things take a side turn.

  • Inadequate Staff

On the day of the event, there are going to be lots of attendees. So make sure you have an adequate amount of staff managing them as people will only get attracted to your event only if they feel important and wanted, and that’s exactly the job of the exhibition stand staff.

  • Poor Contingency Plan

You can give your best, do everything you can, but as it is in life, there are just some things that don’t go according to our plan. Make sure you have a contingency plan for it. 

That’s a common mistake which most of the event planner make, lack of contingency plan. A professional event planner thinks ahead, identifies what could go wrong, and has a good contingency plan in place.

Being aware of these common mistakes and making sure everything is okay is your secret to a smooth and comfortable trade booth.

If you need help planning and executing an innovative booth design for your next trade booth, get in touch with us.


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SOL Gmbh is a large format exhibition stand design and build agency. We are experts in custom built exhibition stands, portable displays for promotions and activations as well as modular display stands for conventions and conferences. From building complex expo stands to customising small display kits, we can serve you anywhere in Europe.

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